MUSCAT: The Consumer Protection Authority (CPA) has announced the launch of a comprehensive campaign designed to ensure that goods and products in the local market meet approved standard specifications. This initiative comes as part of the authority’s broader efforts to safeguard consumer rights and maintain high-quality standards across the supply chain. The CPA emphasized that the campaign is not limited to inspections but also includes awareness measures to educate suppliers and consumers on the importance of adhering to these standards. By enforcing strict compliance, the authority aims to create a balanced marketplace that prioritizes consumer safety and product quality.
As part of the campaign, the CPA will intensify inspections across various commercial outlets and production facilities to verify that all goods conform to the required legal and technical specifications. Field teams will conduct surprise visits and systematic checks to ensure suppliers meet their obligations. Products that fail to meet these requirements will be withdrawn from the market immediately, and violators will face penalties in accordance with the Consumer Protection Law. The move underlines the authority’s zero-tolerance policy toward non-compliance, which poses risks to public health and consumer trust.
In addition to enforcement measures, the campaign focuses on strengthening transparency and accountability within the supply chain. The CPA encourages businesses to adopt responsible practices, including clear labeling, accurate pricing, and disclosure of essential product information. These steps aim to build consumer confidence while reducing the circulation of substandard or counterfeit products in the market. The authority also highlighted the role of modern technology in tracking and monitoring compliance, ensuring that suppliers remain consistent in meeting their legal obligations.
The CPA reiterated that consumer awareness plays a critical role in the success of such initiatives. Therefore, the campaign includes educational outreach programs and media campaigns to inform consumers about their rights and how to identify non-compliant products. The authority urged the public to report any violations or suspicious practices through its official communication channels. This collaborative approach seeks to create a safer, more transparent marketplace that benefits both consumers and businesses, reinforcing trust and enhancing overall market stability.
